Privacy Policy
Privacy Policy
Last updated: 5 August 2026
This explains what we collect, why we collect it, who else sees it and what you can ask us to do about it. It applies to vapika.in and to the WhatsApp messages we send you.
Who is responsible
Vapika, a sole proprietorship of Narinder Kaur, Sultanwind Road, Amritsar, Punjab 143001, India. For anything in this policy, write to support@vapika.in.
What we collect
Your mobile number
This is how we identify you. There is no password — you sign in with a one-time code sent to your WhatsApp. We verify the number before you pay, so we know we can actually reach you about your order.
Your order details
Name, delivery address, what you ordered, what you paid, and your order history. Email address if you choose to give one — it is optional and we do not verify it.
Payment information
We never see or store your card or bank details. Payments go directly to our payment partners, who handle them on their own systems. We receive only a confirmation that a payment succeeded, its amount, and a reference number.
Messages you send us
WhatsApp conversations with us are stored so our team can see the history and help you without asking you to repeat yourself. Any photos or files you send are stored with them.
Technical information
Your IP address, browser, device type and the pages you view. Used to keep the site working, prevent abuse of the one-time-password system, and understand what people look at.
Why we collect it
| Purpose | What it covers |
|---|---|
| Fulfilling your order | Packing, invoicing, shipping, delivery, refunds |
| Keeping you informed | Order confirmation, dispatch, tracking, delivery updates on WhatsApp |
| Signing you in | One-time passwords sent to your number |
| Support | Answering questions about your order |
| Legal obligations | GST invoices and tax records, which we must keep |
| Marketing | Offers and new products — only if you opted in |
| Improving the site | Understanding which pages and products people actually use |
WhatsApp messages
We send two kinds of message, and the difference matters.
- Order messages — one-time passwords, order confirmation, dispatch, tracking, delivery. These are part of buying from us and are sent to everyone who orders
- Promotional messages — offers, new products, reminders. These are sent only if you agreed. We record when you agreed, where, and the exact wording you agreed to
To stop promotional messages, reply STOP to any of them, or tell us. It takes effect immediately. Order messages continue, because without them you would not know where your parcel is.
WhatsApp messaging is provided by Meta, and messages pass through their systems under their own privacy terms.
Who else sees your information
We share the minimum needed, with:
| Who | What they get | Why |
|---|---|---|
| Our shipping partner and courier companies | Name, delivery address, phone number, order value | To deliver your parcel and, for cash orders, collect payment |
| Payment gateways | Order amount, reference, contact details | To take payment and process refunds |
| Meta (WhatsApp) | Your number and the message content | To deliver our messages to you |
| Our email provider | Email address and message content | To send invoices and order emails, if you gave an email |
| Analytics providers | Anonymous usage data — see below | To understand how the site is used |
We do not sell your personal information, and we do not share it for anyone else's marketing. We may disclose information where the law requires it.
Analytics and advertising
We use:
- Google Analytics — which pages are visited and how people move through the site
- Meta Pixel — to measure whether our advertising works
- Microsoft Clarity — anonymous recordings of how pages are used, so we can find what is broken or confusing
None of these run on our checkout pages. We deliberately exclude session recording from any page where you enter personal or payment details.
We also send Meta a record of completed purchases directly from our servers, so we can measure our advertising accurately. Where this includes your phone number or email, it is irreversibly scrambled before it is sent — Meta receives a code, not your number, and uses it only to match against records they already hold.
Cookies
We use cookies for:
- Essential functions — keeping you signed in and keeping your cart. The site does not work without these
- Analytics and advertising — as described above
Your browser can block or delete cookies. Blocking essential cookies will stop the cart and sign-in from working.
How long we keep it
- Order and invoice records — as long as tax law requires us to
- Your account and addresses — until you ask us to delete them
- WhatsApp conversations — kept so our team has context when you contact us again
- Technical logs — a limited period, then deleted automatically
Your choices
Write to support@vapika.in or message us on WhatsApp to:
- See what we hold about you
- Correct it if it is wrong
- Delete your account and your saved addresses
- Stop promotional messages — or just reply STOP
One limit worth being straight about: we cannot delete invoices for orders you have already placed, because we are legally required to keep those tax records. Everything else can go.
Keeping it safe
The site runs over an encrypted connection. Access to customer information is limited to the people who need it to run the business, and what they do with it is logged. Card details never reach our systems at all.
No system is perfectly secure, but if something does go wrong that affects you, we will tell you.
Children
This site is not intended for children under 18, and we do not knowingly collect their information.
Changes
We will update this page if our practices change, and change the date at the top.
Contact
Vapika, Sultanwind Road, Amritsar, Punjab 143001 · support@vapika.in · +91 75890 29204